INTEGRATED MARKETING
Tell Great Stories
Complementary to your brand strategy, we can help you build and execute integrated marketing communications plans that work. Backed by an in-house team of talented designers, developers and video producers, we deliver award-winning creative solutions.
Marketing Communications
Clients trust Boileau & Co. to plan, implement and manage integrated communications plans that get results. Services include:
- Advertising Creative
- Copywriting
- Digital & Ad Management
- Graphic Design
- Web Design & Development
- Public Relations & Media Training
- Issues & Crisis Communications
- Social Media Management
- Video & Animation
fig 1. Boileau & Co. iterative marketing process.
Featured Case Study: Creative Dining Services
Creative Dining Services is a comprehensive food services partner specializing in college & university dining, corporate dining, senior living facilities and conference centers. CDS approached Boileau with a need for a website that clearly told their stories and engaged directly with their targeted industry segments.
As the sophistication of their digital activities continued to increase, they also wanted a high-performance platform capable of supporting their digital advertising initiatives. The site needed to sync well with their digital advertising efforts and provide adequate data to accurately measure success.
Branding & Marketing Insights
Advocating for Your West Coast Community in D.C.
This story was published in the West Coast Way Magazine in June 2024. Earlier this year, leaders from local businesses and organizations participated in the Michigan West Coast Chamber of Commerce’s first ever Washington D.C. Fly-In event. For three days in mid-March,...
3 Tips for Creative Professionals Worried About the AI Takeover
As a video producer and part of Boileau & Co.’s “maker team” as we call it, I’ve become hyper-aware of the AI boom. For those of us in creative roles, it can be easy to go full-Sarah Connor and catastrophize about our inevitable destitution as artificial...
Good Writing Starts with Empathy
In spite of so many shared societal experiences over the past two years, our connection to one another feels low on the ground these days. We all felt the same exhaustion and experienced the same pandemic stress, yet we have a hard time recognizing that our neighbors...
Book MARKETING COMMUNICATIONS Services for Your Organization
To schedule a consultation and learn more about our process for partnering in brand work, please complete the form below or call us at 616.786.4461.